After the segment on "A Current Affair" on Wednesday night (if you missed it you can see it here), announcing the imminent arrival of the American homewares retail giant Williams-Sonoma Inc, and their four iconic brands, Williams-Sonoma, Pottery Barn, Pottery Barn Kids and West Elm to Sydney in March, 2013, you must have been living under a rock not to know this is happening!
It's going to change the face of Australian homewares retail like nothing ever before! Freedom, Ikea and the like, look out! Being able to buy fabulous, well designed, well made and well priced homewares is something we have been seriously lacking in this country.
The Exchange Building in Bondi Junction is a new development built to house these heavenly homewares stores, with a floor dedicated to each. What I found fascinating is that Australia is the first country outside North America to get these stores, and we are the second highest e-commerce consumers for these brands outside the US. So, clearly deciding to expand to Australia was a smart and obvious decision. The plan is to roll out stores to other states in time. So don't worry, you won't have to use up all your frequent flyer points flying to Sydney to get your fix for long!
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| Wreath from West Elm |
I was lucky enough to be sent a selection of sample Christmas decorations from the four brands to preview and photograph at home. Sadly, they had to go back! It was such fun getting back in the styling and shooting mode, just like the old days at magazines, although a little trickier trying to juggle a DSLR on manual focus and a wriggling, grizzling baby!
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| Wreath from West Elm |
I've been collecting Pottery Barn catalogues for about 12 years, and either pick them up when I visit the US or have them sent to friends who live there, and who are prepared to forward them on. That was in the days you couldn't get products shipped here and I used to pore over the pages and drool and dream. Despite my husband's pleas, I refuse to throw them out. I bought many things for our house renovation from PB and have lots of personalised goodies for the kids from PBKids. So the thought of them opening just up the road gets me breathless with excitement! The money that is to be saved on shipping can be spent in store!
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| Stocking from Pottery Barn Kids |
Christmas isn't Christmas without stockings for the kids. Whether you're a Santa Sack or Christmas stocking kind of family, (we have both) there's something for every taste at Pottery Barn and Pottery Barn Kids. I do love these Fair Isle woollen stockings and for around $30 AUD they are great value (see them here). And of course you can have everything personalised.
You can either hang them on a mantle if you have one or on a wardrobe door, or over a dining chair on Christmas Day is good too.
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| Stocking from Pottery Barn Kids |
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| Stocking from West Elm |
West Elm offers products with clean, modern lines and a slightly more retro feel. They produce beautiful quality products, with clever design using natural materials where possible. They have countless collaborations with designers, they like to work with artisans and non-profit workshops, have a green conscience and think great design and quality should be affordable. Sounds good to me!
These gorgeous silky soft velvet stockings come in three colours for $29.50 AUD (see them here). Something lovely, simple and elegant about them and I love the pom pom.
We don't have a fireplace or mantle so I thought a great place to hang them was up the staircase, or you could just find a nice window sill if you don't have stairs. I think they look smart against crisp white walls. We usually put them in the kids' bedrooms so they have them filled by Father Christmas overnight.
The detail of the stitching is beautiful and excellent quality. This is a lovely channel quilted velvet stocking from Pottery Barn for around $20 (see here). It comes in red and ivory too.
Williams-Sonoma, is the premier speciality retailer for gourmet cookware and home furnishings. Offering high quality, stylish products you will find whatever you need for your kitchen or any other room in the house at this deluxe store. It is the go-to store for everything kitchen and entertaining related for dedicated home cooks and professional chefs alike.
Here is a small taste of the vintage series, firstly a set of 4 vintage postcard china plates (see here) and below the vintage spoon tree decorations (see here).
Below, the classic monogrammable glass ball decoration from Pottery Barn can be personalised with your initial in any of 8 paint colours. And they are only $8.40 plus the cost of personalising. It's so ridiculously cheap, it amazes me (see them here).
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| Plate from Williams-Sonoma |
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| Plate from Williams-Sonoma |
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| Spoons from Williams-Sonoma |
I often use ribbon to hang up my decorations, or I just tie bows on the tree. I love the effect and think it gives added colour and interest to the tree. Plus it just looks really pretty!
You can hang them on your tree or they are perfect as a placecard of sorts for each member of the family at the Christmas table.
My grandmother has been making photo tree ornaments for our family for as long as I can remember, and I still have those she made of us as kids. She's done them for my little ones too, but it's harder to find those plastic balls that come apart so you can put a photo in them.
I love this idea of the monogrammable framed ornaments (see here) and have already ordered some for my three. You can have them plain or monogrammed in a choice of four fonts, and they come in silver plate or bronze finish. For $14.40 you simply can't afford not to get these!
Yes, they are my kids in the frames (not Amanda or David!)
Again, they look great on the tree but also work a treat as a placecard at the Christmas table.
Here's a cute idea for the kids' table. Christmas themed BPA-free melamine plates which are perfect for kids as they can delight in the joy of the season and you don't have to worry about the good china! These come in a set of two for $14.40 (see here).
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| Frame ornament from Pottery Barn Kids |
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| Plate from Pottery Barn Kids |
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| Mercury glass ornament from Pottery Barn |
Of course, there are countless tree ornaments to choose from at all four stores online, but here's a couple of beautiful glass ornaments from Pottery Barn (here). Set of 3 mercury glass ornaments for only $19.80 - you'd be paying that for each one in stores here. And they are big!
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| Ornaments from Pottery Barn |
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| Ornament from Pottery Barn |
How divine is this deep sapphire blue blown glass finial ornament $15 (here). It has the most beautiful inky pearlescent finish with contrasting silver glitter detail. I can't tell you how fab it looks with all my blue and white!
All photographs taken by me. This is not a sponsored post, and the opinions stated here are entirely my own. I was not asked to include prices or links, but believe that the stores offer customers outstanding value for money and wanted to show you just how much! (prices are indicative, so please check each online store for exact prices and please note personalising and shipping is extra).
I simply love the products and think they are exceptional value, quality and design. I for one can't wait until March! But you can order now from the US if you really can't wait! I already have!!
Have a great weekend! Is your tree up yet?





















I cannot wait! Its Thanksgiving in America this weekend and I am very thankful for some retail loveliness heading our way next year!
ReplyDeleteHave to plan a trip to Sydney around opening time...
My tree is up already and making me happy xx
Wow just wow. Love them ever so!!!!! Lovely post Mel.
ReplyDeleteCarolyn
PS Looking forward to Tuesday
PS so glad to hear they will be rolling out stores Australia wide .
ReplyDeleteCarolyn
Gorgeous job Mel - great job with the manual focus!! Love these decorations so must pop on and have a look! My tree is up and decorated but looking at these I want to start again!!!! Leanne xx
ReplyDeleteI'll definetly be visiting.I adore Pottery Barns goods and now I want have to shop just online..Yippee!!..xx
ReplyDeleteThanks for all the beautiful pictures Melinda. And, yes my tree has been up for a week and looks stunning!
ReplyDeleteI am so happy for you! Your dreams are coming true! Even if you don't buy something each visit browsing through those stores...the inspirations are endless! When I was able to have them near in the 90's when they came to Norfolk, Virginia, I was as uncontrollable as you!! March will be here before you realize it.....meanwhile start making lists!!!
ReplyDeleteI'm glad that you are going to be getting those stores locally - I love visiting Pottery Barn and Williams Sonoma, even if just for inspiration.
ReplyDeleteAnother suggestion for hanging stockings for those without a mantel is a stocking stand, as seen here:
http://4.bp.blogspot.com/-3d5APrw2ulQ/UK_k7uy89AI/AAAAAAAAHHY/jkeTp686aso/s320/stocking%2Bholder.jpg
I'm starting to get excited. Sydney desperately needs something new and exciting in retail for the home. The only home store I can get excited about in Castle Towers is Bed Bath'n Table.
ReplyDeleteI can' wait to come to Sydney next year and will defiantly be going to pottery now.i hope one will come to adeaide as we always seen to miss out on great home wares.
ReplyDeleteYou are totally in for a TREAT!!! WS is by far a superior store, and I hope they will be amazing for you too!
ReplyDeleteI have been shopping there for years, their merchandising is great and their products are equally wonderful, though sometimes a bit on the pricy side....
You are rocking that DSLR - what are you talking about? :) How divine is all the West Elm and Pottery Barn goodies. I am in decorating heaven. xx
ReplyDeleteThe tree went up on the weekend. I just love that West Elm wreath and such a good price. Don't worry about the PB catalogues. I have a pile here and I never tire of flicking through them.
ReplyDeleteThey certainly came to the right person to shoot some pretty vignettes - love all your pictures, Mel! We still hang our PB ornament picture frames every year despite the boys rolling their eyes at the baby pictures in them. So excited for all you Aussies that you get the best of the best in your own backyard!
ReplyDeletexxoo
C + C
What fabulous news! I'm so happy to hear that some of my favourite brands will be available here in Oz. I hope little ol' Adelaide will be on the list of places to expand stores to.
ReplyDeleteWilliams Sonoma my favourite store.I have been to Sonoma a few times and always like to look at the plague where Mr Williams had his first store. I have so many things from that store and Pottery Barn - counting down the days till they open and then my poor husband will not have to go there on his trips to LA to get all the things on my list.
ReplyDeleteWilliams Sonoma my favourite store.I have been to Sonoma a few times and always like to look at the plague where Mr Williams had his first store. I have so many things from that store and Pottery Barn - counting down the days till they open and then my poor husband will not have to go there on his trips to LA to get all the things on my list.
ReplyDelete